Patric Fisher Exhibition Center is a concept space in New York City, dedicated to showcasing contemporary art, photography, and digital work. It brings artists and digital creators into a space where tech and art come together.
Visual Identity Design, Logo, Typography, Color Palette, Gallery & Digital Layout Concepts, Brand Guidelines
The goal was to design a visual identity that felt fresh, digital, and minimal without losing the emotion behind the art. The center wanted something that feels futuristic, keeps the focus on the work, and balances white space with metallic, digital accents.
The typography is modern and minimal, allowing the artwork to stay front and center. Everything from layout to color choices was made to support the content first, letting each exhibition speak for itself while keeping a strong visual identity in the background.
We created a brand identity built around simplicity and clarity. The design is clean and minimal, inspired by gallery spaces and digital interfaces. We focused on neutral tones with sharp, metallic highlights to bring in the feeling of digital precision.
We also added metallic accents to the web design to keep all digital platforms consistent with the new branding and gallery itself.
Patric Fisher Gallery website is made for exhibition announcements. To make the event creation process easier, we designed special templates so the gallery crew can quickly give updates to guests using a consistent brand style.
We didn't forget about physical merch and offline materials. Our team designed a collection of stationery, banners, and marketing materials to make Patric Fisher Gallery an unforgettable spot.
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