Deckly helps early-stage B2B SaaS companies create powerful sales presentations. Their goal is to help founders, CMOs, and marketing leaders close deals and raise investment through presentations.
Los Angeles
5 Weeks
Art Direction, Logo Design, Visual Identity
Since Deckly targets a very specific audience, the brand needed to speak directly to SaaS decision-makers who are often short on time but big on results. They needed an identity that looked trustworthy but also modern.
We started with a logo that reflects the name and gives Deckly a strong, confident presence. To keep things flexible, we also created a symbol that could be used with or without the full logo — great for everything from slide footers to social media.
The whole visual identity is designed to stand out in a crowded market and feel trustworthy to tech leaders. From fonts to colours, every part of the design supports Deckly’s position as a go-to expert for SaaS sales presentations.
For marketing materials, we created print-ready files for documentation, ensuring Deckly remains consistent at various events and conferences.
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